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Madras High Court cover banner for PIL against P.B. Agro LLP on Vimal Elaichi surrogate advertisement dismissal

Madras High Court Dismisses PIL Alleging Surrogate Pan Masala Promotion in Vimal Elaichi Ads as Premature and Speculative

2026-11-13 08:25:37

The Madras High Court dismissed a PIL against P.B. Agro LLP challenging Vimal Elaichi advertisements as alleged surrogate pan masala promotion, holding the plea premature because the petitioner bypassed statutory regulators like the CCPA and Food Safety Commissioner.

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